Blog

We all know mobile is big – and still growing. Any business serious about leveraging the internet in its marketing efforts – whether that be through social media or otherwise – needs to be putting serious effort into the mobile compatibility of its campaigns. But new data released by Twitter emphasises the point further, and […]

Do you have the Facebook marketing blues? Are you struggling to find any practical tactics that will boost your traffic? Facebook can be a tough market for small business owners to break into. It’s getting more and more crowded by the day; however, there are a few tested strategies you can employ to gain a […]

No matter what company they work for, HR managers and supervisors will always have to deal with good employees leaving the business. People move on, whether it’s for a career change, a higher salary, a promotion or personal reasons. Finding a proper replacement can be challenging, and no company wants to lose a valuable team player. Are […]

Disasters, whether in the form of man-made errors or natural causes, are a business’s worst fear. Imagine coming to your office one morning to find the internal servers destroyed overnight by a massive flood. This could be the end of the road for your company, unless you have a business continuity plan (BCP) to cope […]

Have you ever needed to scan a document, but not had a scanner on hand? Well just think how convenient it would be if you could use your phone as a scanner instead? If you’re a smartphone owner and regular app user, you’re probably aware of the myriad of apps that can do this. What […]

Businesses are relying on social media more than ever to get their voices heard on the Internet. Social media is a powerful tool to connect with customers and to establish an online presence. However, so many companies make mistakes that are too important to ignore, and which could seriously damage your online reputation. As a […]

The pre-touchscreen days of cell phones are thankfully long behind us, and we can consign to history all that thumping down on physical buttons just to make a call. With the advent of the smartphone, we’re now all well accustomed to gliding our fingers across the screen to activate our devices’ countless functions. Samsung, though, […]

However good you are at running your business, you’ll not get very far without a steady stream of customers. So you need to look after them. One of the factors that differentiates good companies from great ones is customer relationship management, commonly known as CRM. Over the past few years, thanks to the huge growth […]

As a business owner you put everything into its success – your time, skills, and financial resources. With that in mind, you should take important steps to secure your business in the event of a disaster. Disasters, whether in the form of floods or IT system failures, compromise your company’s hard-earned reputation and client trust. […]